Makes a 5×5-frame grid on top of the image. These include: book covers,ĭis c covers, product packaging or event posters. Text in images that they could approve itįacebook makes exceptions with some images. The removal of the text overlay tool will speed up the process of placing ads, as. It relied on the position of the text and was not able to consider the size of the image. Facebook would check if an ad design had text that exceeded the 20 percent limit before accepting it. Number s: All numeric characters are considered text. The Facebook text overlay tool was an easy solution to this problem.Watermarks: A ll watermarks are considered text.Mark: Any mark formed with typographical characters is considered text, regardies its size or alignment.Text in images that could not be approved Take advantage of a grid to align the text. That way, you know for sure whether you’ve added too much text to the image. On the right-hand column, the tool will tell you whether you’re above or under the 20 text-to-image ratio. Video ads : Thu mbnails are evaluated if it meets 20% recommended text standards. To use them, upload your image and select the squares that have text.Carousel Ads: Evaluate all images in your ad, if one exceeds text usage, the entire ad will be affected.Multi-image ads: Usual ly ads are made with four or more images built in, evaluating all images involved in the ad.Single-image (post) ads: Ass ess whether the image used for your ad meets 20% recommended text standards.*Information extracted from Facebook Text Overlay Text evaluation in different ad formats Th e reach of your ad can be much smaller. The reach of your ad may be a little smaller. The text level in the image may not show or be penalized in the auction and maintain a smaller scope compared to an image containing 20% text.
FACEBOOK IMAGE TEXT OVERLAY TOOL VERIFICATION
This text verification process is used for both Facebook, Instagram, and Audience Network advertising (only Instag ram Stories do es not yet have the requirement to have a text limit). With this new process, images that exceed 20% text in the ad reject them. The Text Ove rlay tool pe rforms a pre-image review and evaluates how acceptable the image is to the audience at different levels. of text and using Facebooks own tool to test whether or not your image. Face book created a system to assess text quality in images that would run as ads. Facebook used to suggest advertisers include less than 20 text overlay on their. Most of us just continue making the text area smaller until it gets approved very irritating.The Facebook team, during their early days in digital advertising, were able to observe that many of its users were bothered, or ignored, by advertising containing a high level of text in the images, and determined that users perceived a lower percentage of the text in seconds. Lately it has been providing “Image text ratings” so although an advert may “show” it may reach fewer people and cost more, just to confuse matters more. It also includes text in thumbnail images that are used for videos, as well as images used as cover photos or Profile photos of promoted Pages.
Text in your advert image includes text laid over a photo or illustration, text-based logos or watermarks used in an advert image. The rule of thumb provided by Facebook is the text to image ration should not exceed 20%. However, anyone who has created one knows that getting them rejected for having too much text is a pain in the neck. How to… check if your Facebook ad will be approvedįacebook ads are great, we love them, you love them.
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